Tom Dixon Greene Street, New York
Posted on June 10 2018
Tom Dixon move into their permanent New York showroom on Greene Street in the popular design disctrict of Soho.
It has been an incredibly busy year for the team at Tom Dixon both sides of the Atlantic as the brand open's their first permanent showroom in New York after a series of tester stores including the recently visited Howard Street showroom during my visit to the city. If that was not enough, the team have also been busy opening their landmark HQ project at Coal Drops Yard in Kings Cross, London. Back in New York, the brand has moved four blocks to the incredibly popular Greene Street and Soho district, amongst some of the finest luxury furniture and lighting designers that the city has to offer. It is time to take a peek into the new surroundings below.
The showroom is set across the ground and basement floors of the newly refurbished 19th Century 25 Greene Street location totalling 6,700-square-foot of space for customers to interact with the beautiful designs. Cast iron columns adorn the exterior of the store, framing four oversized windows that connect the interior to the street, flooding the interior with bright natural light.
Dark wood floors contrast against the pure white of the walls and wonderful glossy finish of the internal columns, traditional features highly associated with the beauty of the district. In homage to the original building, it is as if the showroom 'borrows' the space, attempting not intrude with the industrial detailing, choosing to contain itself within its own purposely created spaces with many new additions such as electrical tracks and air conditioning tubes lowered away from the ceiling, creating a visual divide in a harmonious way.
The showroom has been divided into spaces to showcase Dixon's collections by style and finish, a brand known for its dramatic use of brass, silver and copper tones. The ground floor focuses on gold and silver with clusters of silver melt lights making their way up the wall and across the ceiling. A central metal table displays the collection of light accessories from the 'Brew' coffee set to the 'Tank' glassware collection as a dramatic installation of 'Top Pendant Lights' descend towards the table from the ceiling.
The basement focuses on the beauty of copper-toned lighting, designs closely associated with the designer, accompanied by the soft pink hue upholstery of the iconic Wing-back chair. The lower floor also takes on a darker character with the incorporation of black metal units and fixtures, chosen for their ability to draw out the impressive metallic colours of the Tom Dixon designs.
For further details on the new Tom Dixon showroom and the latest designs available, click to view the official Tom Dixon website via the link,