London Craft Week 2017: Tour
Posted on June 10 2017
This year's London Craft Week started in style with a walking tour of six iconic brands, internationally known for their high quality craftsmanship and luxurious style. During the tour, guests were treated to a taster of each business and their involvement in this year's event. We also had the opportunity to meet the talented individuals behind the style and luxury and even had a chance to sample some of the goods for ourselves.
The first stop on the tour was the luxurious Hotel Café Royal on Regent Street, where guests were invited to take part and learn the skills involved in creating some of Hotel Café Royal's most delicious treats. Provided with white chocolate shells, our task was to fill the shell with salted caramel and then seal it with beautiful marbled chocolate, all without eating them. Once completed, the chocolates were presented on a Café Royal branded dessert for us to take home and try for ourselves.
Next on the agenda was a visit to Gieves and Hawkes on the highly renowned Savile Row to explore award winning bespoke design. From the moment you walk into this impressive space, you can immediately see the quality and diversity of designs on display. The history of the brand and talent of the tailors that have helped create it have allowed any creation to become reality. This becomes increasingly apparent during the talk with examples of bespoke designs inspired by vintage driving, managing to transform the suit into a unique form whilst still remaining true to a classic tailored design.
William & Son demonstrated the customisation of their leather goods by adding gold leaf initials to a leather card holders. This simple process adds an extra layer of quality and transforms a beautiful gift into a personal one. Touring the showroom, guests were invited to explore the luxurious collections from classic games, reimagined in opulent materials to fine table and glassware, ready for a perfect evening of entertainment and socialising with family and friends.
Moving on to the exotic skins and tailoring of the Dunhill collection, we were treated to a talk about some of the Dunhill's most adventurous and luxurious accessory collections. Sampling the skins and fabrics, guests experienced how each texture and finish can be transformed into some of the most highly sort after products. After touring the showroom, it was time to visit bespoke tailoring upstairs where we had the opportunity to ask all the questions we had on creating a bespoke suit.
With royal warrants and an infinite list of celebrity clients, Turnbull and Asser are the go to destination for bespoke tailored shirts in every fabric, colour and pattern imaginable. It was great to learn about the quality of fabrics and feel sample materials of cotton and silk from countries across the globe. High quality tailoring is what Turnbull and Asser pride themselves on and this can be seen in every stage of the shirtmaking process, from the measurements and guides made of each client to the samples and finishes that are created to help each customer walk away with the perfect fitting garment.
The final destination on this year's London Craft Week tour was Floris, a family owned perfumers established in 1730. Being an avid fan of fragrance, it was impressive to hear the story of the brand and how it has managed to stay in family hands for nearly three hundred years. Sampling the beautiful scents, guests had the chance to experience the latest fragrances ready to be released into the collection with a few samples of our own.
I would love to thank all the brands for their time, it was such a wonderful experience to learn more about their crafts. In its third year, London Craft Week has gone from strength to strength, working with more brands and hosting even more events. For full details on the week, visit the official London Craft Week website. For highlights from other events attended during the week, click to view the Martyn White Designs Highlights page.